Freestyle Blog

An exclusive story that broke and was spread by social media last week has sparked debate. A seemingly benign photo of the US ambassador to China buying coffee whilst carrying a rucksack has attracted widespread praise of Ambassador Gary Locke, in contrast to the lavish displays often seen by Chinese public servants. Chen Weihua writing [...]

Guest blog: Jennene Flavell (B-Hive winner & Freestyle Intern) Halfway through my final year at University, I started thinking about my chances of finding work in the industry when I graduate. The competition for a creative job has been and is still unfortunately very tough, so I figured it was time to improve my chances [...]

Blog 11.07.2011 This week in my home city of Manchester, Icelandic music artist Björk is premiering her latest music which will be part of her upcoming album, Biophilia.  I’ve been a long time fan of her music – and noted how through the years her releases have also been at the forefront of technology in [...]

Infographics, pictorial representations of key facts, are currently very much in vogue among the digiterati. But is the concept really that ground-breaking?

…is this really ‘Personalisation’ of the e-commerce customer experience?

M-commerce and the retailer…. My first task at Freestyle Interactive was to create a daily news bulletin for the content search and social (CSS) team in which I work. It goes without saying that keeping abreast of the latest advancements and news in a sector which moves at such a fast pace is important. As [...]

Spreading the Love!
A generous proportion of my time studying marketing has so far encompassed tools that convince the customer to ‘buy into’ what is being sold – satisfying their needs through a constructed brand, product or service.

A great start to the week and the internship experience!  It was reassuring to read Andy Wood’s blog about both the individual and the business getting the most out of the internship experience – it motivates me to get the most out of my time here.  That said, if there are any crucial coffee acquisition [...]

A Digital Revolution The power of social media and digital communication has been gathering tremendous pace in the last five years. The use of Twitter and Facebook in the co-ordination of the recent Arab Spring is just one of many examples of how ingrained this form of media is becoming in our everyday culture. Yet [...]

Starting any new job is a nerve jangling experience, though I felt well prepared for my first day as an intern with Freestyle Interactive. I’ve spent the past few days bingeing on ‘Madmen’ and arrived this morning with whisky glass in hand.