Freestyle Blog

It seems our Social Media Superheroes infographic has gotten a new lease of life. With the release of The Avengers movie on the 26th April (today!), superheroes are en vogue. The publicity whirlwind seems to have caught our comparison between superheroes and social media platforms – if only indirectly – and we’ve seen it shared [...]

This morning PRWeek ran a story suggesting they’d seen ‘secret plans’ from Britain’s largest bank – HSBC – to create a “new online platform catering for customers’ non-financial needs” (UPDATE: Which they have now denied). This comes a week after similar plans were supposedly leaked for a Manchester United social network – which was eventually [...]

Social TV is the topic of the minute and you can’t escape a conversation about Social Media without inevitably talking about the combination of Social Media and TV. In the last year, phrases like “two screen experience“, “social subtitling” and “TV hashtags” have become increasingly prevalent. Recently, it was reported that there is a statistically significant relationship [...]

Do you remember your first time? Do you remember the thrill of the new experience, the nervous exhilaration, the sweaty palms and the fear of negative feedback? Can you recall the awkward silences that greeted your verbose enthusiasm and the cacophony of interest generated by a single word? I’m referring to the first time you [...]

One of the most talked about features revealed at last weeks f8 Facebook conference was something called ‘frictionless sharing’. The Zuckerberg vision behind ‘frictionless sharing’ is essentially the automatic sharing of any movies you watch, music you listen to or websites you read. Facebook users must now pay even closer attention when they authorise a Facebook app, [...]